Jim Smith Plumbing Launched Website Design by Desert Rose Marketing

Last week, Desert Rose Marketing launched the new website for the New Owners of Jim Smith Plumbing in Cape Coral Florida.  This was an informational website design with custom logo and graphic design work.  Desert Rose Marketing also provided Search Engine Optimization, and Website Custom Graphics.

Jim Smith Plumbing has been serving the Lee County, Florida area since 1990 and can take care of all your plumbing needs, including installation, service and repairs.  If you need help connecting sewer and water for the new UEP, they are the plumber to call.  (Continue Reading:  Jim Smith Plumbing Website Design by Desert Rose Marketing | Desert Rose Marketing)

Desert Rose Marketing is a professional website design, graphic design, and social media marketing firm serving Hamilton County, Harrison, Ootlewah, Chattanooga, Ringgold, GA, Fort Oglethorpe, GA, and all of the Chattanooga and Norther Georgia areas and the United States.

Tips to Writing Website Content | Desert Rose Marketing

Having a beautifully designed website is only part of a successful website. If the content on the website is not worded correctly to emphasize what your business is about, it will get lost in the shuffle with all of your competition. Well Written Content is what is needed to have your business found on the internet and to make it a successful website. Remember, Content is Key!

There are three basic Content Writing sections that are important for your website’s success. There are actually more, but they get really technical. Since the point is to improve traffic to your website, we are going to stick to these three topics:

• Website Titles
• Web Page Content
• Keywords

Title:

The title is the most important thing on your web page for successful S.E.O. (Search Engine Optimization). Unfortunately, most search engines only review the first 60 – 70 characters to identify your business and the services you provide. So, you need to be short, sweet, and to the point when giving your web page a title. Get your point across about what your page is about.

It is important that your title be unique, descriptive, and relevant. Here are some examples of good and bad titles:

 Wrong use of a Web Page Title:

“Desert Rose Marketing is a Website Design & Graphic Design firm in Harrison, Tennessee specializing in Small Business Marketing.”

This title is over 133 characters and is very wordy. Search Engines will only look at the first half of it and most of the pertinent information will be missed.

 Correct use of a Web Page Title:

“Website Design & Graphic Design Company in Spring Hill, Tennessee”

In 67 characters, we got all pertinent information in the title.

The great thing about titles is that each page of your website has its (Continue Reading:  Tips to Writing Website Content | Desert Rose Marketing)

Marketing a Small Business on a Small Budget

As a small business owner, I understand how hard it can be to market a small business on a small to non-existent budget.  But I also understand that if you don’t promote your business, it isn’t going to grow.  It’s a catch 22.

The question is, “How can I build my business without spending a lot of money?”  Believe it or not, there are a lot of options for you that won’t cost any money.    If you have a computer and internet, you can do a lot of free marketing.  Here is a list of a few things you can do that won’t cost you a dime:  (continue reading)

Desert Rose Marketing is a professional website design, graphic design, and social media marketing firm serving Hamilton County, Harrison, Ootlewah, Chattanooga, Ringgold, GA, Fort Oglethorpe, GA, and all of the Chattanooga and Norther Georgia areas and the United States.

Harrison Tennessee Website Design

If you run a small business in the Harrison, Tennessee area, you know that if you don’t have a strong web presence, you’re losing customers. Let’s face it, most people check out companies online before they decide to do business with them.   And the truth is, when searching for a business in our area, the majority of the business listings that come up are in the Chattanooga and Fort Oglethorpe areas.   Businesses in Harrison want to do business with local residents and other local small businesses, and the best way to do that is by building your internet presence.  Desert Rose Marketing can help you do just that - design, build and implement your internet presence.

Desert Rose Marketing provides professional and affordable web design, search engine optimization (SEO), graphic design and custom form creation for Middle Tennessee small businesses.  We can help you get found on the internet and attract local patrons while increasing your relationships with your current customers.

We may live on the outskirts of Chattanooga, but you don’t have to pay Big City web design prices for web design services!

Whether you want to create your company brand from scratch (business logo design to website creation to web hosting) or you already have a website and only need SEO services, we are pleased to offer our services to help you achieve your internet presence goals. Desert Rose Marketing does this work for a fraction of the cost compared to most Nashville web designers.

We offer convenient consultations with small business owners through a variety of methods - on-site (we come to you), email and by phone. Fill out our form or give us a call at (423) 521-2514 to make an appointment to discuss your project.  Contact us today!

If you want to drive more customers to your business, Let Desert Rose Marketing help!

B2B Networking Tips for Beginners

When my husband and I first started our business over eight years ago, we knew nothing about “Networking”.  We had never even heard of it.  To us networking was connecting a bunch of computers together so they could talk to each other.   Little did we know that Business Networking worked exactly the same way!

Business Networking is when a group of business owners and/or their representatives get together to introduce themselves and find out about each other.   It is a great way to meet others who are also trying to grow their business.

The hardest part about networking is finding the first event to attend.  The best place to start is at your local Chamber of Commerce.  The Chamber is a comprised of a large group of local businesses and community members who want to give back to their community and help it and you succeed.   They host a variety of networking events which you can attend and introduce yourself, as well as host events where you can volunteer and sponsor.

Here are a few tips on how to get the most out of your Chamber membership:

• Join a Chamber Committee:  Chambers usually have committees that work together to build community relationships.  The committees are a great way to meet other chamber members and give back to your community.  Most chamber committees are very active in charitable and family entertainment throughout your community.  This is a great way to get your name and brand recognized and to show the community that you care about your home town.  Find out about the different committees available and attend a few of their meetings to find out which committee would work best for you.
• Attend Networking Events:  Chambers hold many networking events to help introduce businesses to each other.  Ribbon Cuttings, Business Card Exchanges and After Hours Mixers are a wonderful way to get to know each other and build relationships.  These events are a great form of free marketing.  Take advantage.
• Have a Ribbon Cutting Ceremony:  When you become a member of the Chamber, you are usually entitled to a Ribbon Cutting Ceremony to announce that you are here and open for business.  It is held at your place of business, and members come by to welcome you to the community.  But, do not take for granted that just because you have a ribbon cutting ceremony everyone will come.  The Chamber will usually post the information on their website bulletin board, but not everyone checks the site on a regular basis.  You need to spread the word yourself.  Send out personal invitations to all of your contacts inviting them to attend.   Post the event on your social network, i.e., twitter, FaceBook, LinkedIn, etc.
• Exchange Information with Others:  Your best source for finding out about other networking events is through people you meet at networking events.   When talking to other attendees, find out if they know of any other networking events that they would recommend.  You will be surprised to find out how many networking opportunities are out there.

There is more to networking than just going to events and exchanging business cards.  There is such a thing as networking etiquette.  I know that sounds strange, but there is a correct way to network and an incorrect way to network.  And you don’t want to get “blacklisted” because (Continue Reading)

 Additional Information:

• DIY Guide to Getting Your Website Found on the Internet
• DIY Guide to Registering Your Website on Search Engines
• DIY Guide to Creating Blog Sites

Desert Rose Marketing provides professional and affordable web design, search engine optimization (SEO), social media marketing, graphic design and custom form creation for the Chattanooga, TN small businesses.

Does the Google +1 Button Help Your Website's Reputation?

There has been an ongoing debate for years as to whether the Google+1 button helps your website reputation and advances your website up the Search Engine Ranks.  Many experts claim that it does not help, but just as many experts claim that it does.  So, what is the truth?  Does it or doesn’t it help your website?  The truth is, unless you are actually working at Google, and know which method of crawling and indexing they are currently using, no one really knows.

This is what I can tell you.  Social Media is the most used method of business advertising being utilized to date.  And if Liking, Tweeting, or giving your web page or blog a +1 gets your information out to the public, it is a good thing.

Being a good business that is skilled, knowledgeable and has a good reputation is what will ultimately make you successful.  And the best way to grow your business is by word of mouth.  When you have a satisfied customer, they are going to tell their friends about you and so on and so forth.  In today’s social media circles, it works the exact same way.  If you write or share information that readers like, they are going to like, tweet, share or +1 that information with their social ... (Continue Reading)

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 Additional Information:

• DIY Guide to Getting Your Website Found on the Internet
• DIY Guide to Registering Your Website on Search Engines
• DIY Guide to Creating Blog Sites

Desert Rose Marketing provides professional and affordable web design, search engine optimization (SEO), social media marketing, graphic design and custom form creation for Chattanooga Tennessee area small businesses.

Get Your New Website Found on Google & Bing

Getting your website up and running is the only the first step in directing clients to your business. Unfortunately, the one thing people don’t tell you when you are creating your website is that if you don't notify the search engines, such as Google & Bing, that you website exist, the chances of new clients fining it are really low. I know, I learned this the hard way.

I am going to walk you through step-by-step on notifying the two major search engines that you exist. It took me thousands of hours of business seminars, networking, instructional classes and lots and lots of online research to learn the multitude of methods out there that will boost your websites presence online.

But the first thing you have to do is let the search engines know your website exists. You could pay your website developer or an S.E.O. firm to do this for you, but that can cost you a lot of money. And like many small businesses, money is tight.

Having been where you are, I wanted to provide small businesses with the information they needed so they could easily do it themselves.  I created step-by-step instructions that will walk you through registering your website with Google and Bing and help you move your website up the search engine ranks.  In this guide, I will show you how to:

• Register Your Site with Google
• Register Your Site with Bing
• Register Your Site with Google Places
• Set-up Your Site with Google Analytics
• Register Your Site with Website Directories

By following the step-by-step instructions outlined in the DIY Guide to Registering Your Site with Search Engines, you will boost your website presence and get your business found on the internet.

Special Introductory Price of $19.95!

(Regularly $29.95)

Here is a look at what you will get.

Desert Rose Marketing provides professional and affordable web design, search engine optimization (SEO), social media marketing, graphic design and custom form creation for Middle Tennessee small businesses.

Creating a Blog Site to Grow Your Business

At Desert Rose Marketing we believe in helping small businesses grow.  We understand that most small businesses have a tight budget when it comes to marketing.  And hiring a S.E.O. firm to help get their website found isn't always an option.  Nor do they have the time needed to take classes and do all the research to learn the many marketing techniques necessary to grow their internet presence.

Many years ago, I was in yours shoes.   My husband and I had a small business and I was tasked with getting our website found on the internet.   I spent thousands of hours just trying to figure out what to do.  In time, I became the expert and his business was owning the first six pages of Google.  The techniques I used were things that everyone could do themselves, and for free.  And now that I have my own business designing websites, and building other's businesses website presence, I wanted to share these techniques with other small business owners so they too can build their businesses without spending a fortune.

One of the easiest ways to attract people to your company's website is with Blogs.  Blogging is an efficient way to get your businesses information out to the masses and direct readers back to your website.  The benefits of utilizing blog sites to expand your target audience and internet reputation with Google and other Search Engines are amazing.

Here are just a few examples of how blogs can improve your reputation and build your business:

• You can quickly reach thousands of potential new clients.
• You can put links in your blog sites directing people to your website.
• Your search engine reputation will quickly improve and move you up the ranks.
• Blogs can help your build your brand image
• You can build more personal relationships between your company and potential clients.
• Many Blog sites are free, easy to maintain and a strategic marketing tool.
• Blogs can position your company as an industry leader and content expert

The hardest part of blogging is getting your blog site created.  There are many free blog hosting platforms out there., The difficult part is figuring out which one to use and setting it up.  In my DIY Guide to Creating Blog Sites, I will give you step-by-step instructions on creating free blogs on WordPress, Tumblr, and Blogger.  I will walk your through creating your account, selecting and setting up your theme, adding pages and posts.  I will show you how to add hyperlinks in your site that will direct people to your official company website.

As an added bonus, I will give you some easy tips to the importance of selecting your post Titles, finding keywords, and writing effective content.

By following the step-by-step instructions outlined in the DIY Guide to Creating Blog Sites, you will boost your website presence and get your business found on the internet.

Special Introductory Price of $19.95!

(Regularly $29.95)

Here is a look at what you will get.

How Do I Get My Website Found on Google?

I hear all the time, “I have a website, why can’t people find me?”  Well, the truth is, having a good website is only the first step in obtaining internet marketing success.  There are so many things that you are not told about what to do after your website is up and running.  And I am going to walk you through some very important step-by-step instructions on how to accomplish this.  It is time you let the cyber world know “I AM HERE”.

You could pay your webmaster or an SEO company to do all this for you, but that could end up costing you hundreds, if not thousands of dollars.  This 95 page DIY guide will walk you through step-by-step on:

• How to Register Your Website with Google Webmaster Tools.
• How to Register Your Website with Bing Webmaster Tools.
• How to Register Your Website with Google Places
• How to Set-up Your Website with Google Analytics
• How to Create a WordPress Blog
• How to Create a Tumblr Blog
• How to Create a Merchant Circle Listing
• How to Create a Facebook Account
• How to Create a Business Page on Facebook
• How to Create a Twitter Account
• How to Create a LinkedIn Account
• And much more…

By following the easy steps in this Guide, you will boost your website presence and get your business found on the internet.

Special Introductory Price of $49.95!

(Regularly $79.95)

Here is a look at what you will get.

 

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Desert Rose Marketing provides professional and affordable web design, search engine optimization (SEO), graphic design and custom form creation for Small Businesses.